SEO Strategist & Publicist
Driving Growth Through Organic Visibility
I partner with small-to-mid-tier B2B/B2C businesses—with a special focus on local service businesses—to dominate search results. I also serve as a trusted, white-label partner and contract strategist for small-to-mid-sized agencies looking to scale their fulfillment.
A Holistic Approach to Authority and Search
With over 20 years of experience in the digital landscape, I don’t believe in chasing algorithms or using short-term tricks. My approach is entirely holistic: combining rigorous technical execution with high-end public relations. I bridge the gap between technical search visibility and organic brand authority, ensuring your business—or your clients’ businesses—gets found by the right people at the exact right moment.
This isn’t a bloated corporate agency. Christopher Keplinger is a homegrown, boutique operation. Whether I am working directly with a local service business or acting as an extension of your own agency team through high-quality contracted and white-label SEO services, you get direct access to a seasoned freelancer backed by a small, handpicked team of specialists.
Two Decades of Expertise:
Navigating the evolving digital landscape since 2006 to build lasting authority.
100+ Brands Empowered:
A proven history of helping diverse businesses achieve sustainable growth.
50+ Major Campaigns Executed:
Delivering precision-engineered SEO and high-impact PR strategies from start to finish.
Services
SEO
Complete optimization from the ground up. I deliver technical SEO to ensure your architecture is flawless, precise on-page SEO tailored for search intent, and foundational off-page SEO built to drive lasting, highly trustworthy online authority.
PR
Earned media that moves the needle. I focus on securing premium PR placements within trusted media outlets, pairing traditional media outreach with intentional, high-authority editorial backlinks that will sustainably boost your long-term organic search rankings.
White-Label
Need senior talent without the overhead? I partner with small-to-mid-sized agencies to deliver top-tier, white-label SEO strategy, technical audits, and execution that you can confidently deliver straight to your clients under your own agency brand.
Selected SEO & Integrated Case Studies
Beyond earned media, I focus on the technical and structural foundations that drive organic growth.
Technical SEO Recovery: Sparkling Co Pools
Challenge: Addressed severe indexation issues caused by mass-duplicated gateway pages that negatively impacted domain health.
Solution: Rolled out an emergency technical SEO recovery plan to prune thin content, optimize site structure, and restore search health.
Local Search Expansion: San Gabriel Valley Project
Challenge: Needed to scale visibility across 11 distinct towns.
Solution: Executed a regional market expansion strategy, developing specialized, high-intent landing pages and optimized localized content to dominate the Google Local Pack.
Branding & Content Launch: The Mainstreamer
Challenge: Establish a new brand authority in the music and marketing space.
Solution: Developed a comprehensive content strategy for The Mainstreamer, focusing on high-authority spotlighting of emerging artists and brands.
Core Expertise & Technical Capabilities
Technical Marketing & SEO: Site health, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), architecture, and structured data.
PR & Media Outreach: Story pitching, thought leadership, crisis communication, and earned media strategy.
Analytics & Tooling: Google Search Console, Google Analytics, SEMrush, Ahrefs, and custom KPI dashboarding.
Project Leadership: Remote team management, SOP development, cross-functional stakeholder coordination, and agile oversight.
Get in Touch
Have a growth goal in mind, or need a reliable SEO partner to scale your agency’s capacity? Let’s talk about how we can work together.
Email: me@christopherkeplinger.com
Phone: +1 (213) 293-7081